Posts Tagged ‘Vanguard PR’

How to be a Civilized Fashionista in a Yoga Pant Wearing World

Posted by on November 1st, 2010

Last Wed­nes­day we had the pleas­ure of host­ing a num­ber of Vancouver’s life­style and fash­ion media plus other spe­cial guests to pre­view our fall/winter and hol­i­day collections.

Guests dined on a deli­cious lunch from Culin­ary Capers while sip­ping mimo­sas. Mod­els snaked through the store show­cas­ing looks by Gran­ted Cloth­ing, Corey Lynn Cal­ter, Mcginn and Twinkle by Wen­lan.

A big thank you to Van­guard PR, Culin­ary Capers, Sumac Ridge, JK Mod­els, Suki’s, Beau­ty­mark, Namasthe Tea, Libre Tea, my face works, Olla Flower Pro­ject in Gastown, Pureology, Green Sap­phire, Altern­at­ive Apparel, Dominic Designs, Miel, Top Seceret, Ellen Ho from Hong Pho­to­graphy, Rebbeca Blair, Jordan Christy author of “How to be a Hep­burn in a Hilton World” and of course the many people who atten­ded our event.

Nicole Bridger FW10

Posted by on September 9th, 2010

We are bey­ond excited to be car­ry­ing local Van­couver designer Nicole Bridger at the store and just received our first delivery. Here’s a little bit about Nicole and her FW10 col­lec­tion thanks to Kristin­ann Jan­ishef­ski from Van­guard PR.

If you’re going to put your heart on your sleeve, it has to beat to a dif­fer­ent drum: Nicole Bridger’s FW10 col­lec­tion speaks to the strength and resi­li­ence of all women.

Some­times, the most inspir­ing moments can come out of life’s darkest hours. The raw feel­ings asso­ci­ated with the tri­als and tribu­la­tions of life can con­sume even the strongest woman, but the true judge of char­ac­ter is how she overcomes.

Canada’s top sus­tain­able women’s wear designer, Nicole Bridger learned the les­sons of grat­it­ude, strength and hon­esty, and has cre­ated a heart­felt and emo­tional con­nec­tion with her FW10 collection.

The Content Cardi

The Con­tent Cardi

Every sea­son, the designer looks to her per­sonal life for inspir­a­tion and draws from the life les­sons she is learn­ing at the time. “I called this col­lec­tion Heal­ing Heart,” Bridger speaks of her new sea­son, “At the time of cre­at­ing this col­lec­tion I was divor­cing my hus­band, and doing what I needed to heal from the hurt­ful decisions he was making.”

Devoted to show­cas­ing her strength, vul­ner­ab­il­ity and resi­li­ence, Bridger paired down her col­lec­tion to seven key­cap­sule pieces, which took the designer back to her sig­na­ture art of sculpt­ing fab­ric, ori­gin­ally learned with her time at Vivi­enne West­wood in London.

Each sig­na­ture piece was cre­ated with the under­ly­ing con­fid­ence which comes with mov­ing on with your life. Bridger recap­tured the essence of youth and andro­gyny in the grate­ful top, exhib­it­ing a retrained ruched sleeve, bal­anced with a looser and play­ful fit body. The organic wool “heal­ing cardi,” a piece which can be styled and fastened three dif­fer­ent ways, exhib­its easy to wear ver­sat­il­ity through­out life’s many stages; whether you are just start­ing to devel­op­ing your own iden­tity or whether you have already exper­i­enced moth­er­hood. For FW10, Bridger has intro­duced a deep rich auber­gine to her col­lec­tion in the god­dess dress, a strong beau­ti­ful piece rooted in the mind and heart, which again exem­pli­fies her art of sig­na­ture draping.

The Healing Cardi

The Heal­ing Cardi

Bridger is a woman, who designs for women, regard­less of shape, size and age, her effort­less aes­thetic gives women the con­fid­ence to go any­where and do any­thing in strong, rel­ev­ant, well designed sus­tain­able pieces. All pieces in the col­lec­tion have her sig­na­ture “I AM LOVE” man­tra sewn into its label and engraved into its Tagua nut but­tons, as a reminder to speak kindly to your­self and to oth­ers, and help spread pos­it­ive energy throughout.

Nicole was just chosen as one of the most influ­en­tial and for­ward think­ing design­ers of the year from “Fash­ion­Takes Action,” through her use of sus­tain­able and eth­ical eco choices for her line.

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